HDTV News Poster
02-15-2008, 06:57 AM
<p>Filed under: <a href="http://www.engadget.com/category/hdtv/" rel="tag">HDTV</a>, <a href="http://www.engadget.com/category/homeentertainment/" rel="tag">Home Entertainment</a></p><div align="center"><a href="http://www.hollywoodreporter.com/hr/content_display/news/e3ib77125d96b22e86027d0bfb0c25aa58d"><img vspace="4" hspace="4" border="1" alt="" src="http://www.blogsmithmedia.com/www.engadget.com/media/2008/02/toshiba-hd-dvd-casa-2.jpg" /></a><br /> </div>
<span style="float: right; margin-left: 4px; margin-bottom: 4px;"><script>digg_url = 'http://digg.com/tech_news/Toshiba_gearing_up_to_drop_HD_DVD';</script><script src="http://digg.com/api/diggthis.js"></script></span> We're not exactly sure what's going on in Toshiba land, but shortly after not-exactly-believable whispers made the rounds of the firm suddenly deciding to try its hand at making a Blu-ray player, we're now seeing reports stating that it will pull the plug on its beloved format "in the coming weeks." Citing unnamed industry "sources," <em>The Hollywood Reporter</em> is suggesting that the end may be nigh for the <a href="http://www.engadgethd.com/category/hd-dvd/">HD DVD</a> format. Jodi Sally, VP of marketing for Toshiba America Consumer Products, was quoted as saying that "given the market developments in the past month, Toshiba will continue to study the market impact and the value proposition for consumers, particularly in light of its recent price reductions on all HD DVD players." Of course, we aren't exactly equating said statement to waving the white flag or anything, but whatever the case, it seems the <a href="http://www.engadgethd.com/2008/01/28/gartner-blu-ray-to-win-in-2008-hd-dvd-price-cuts-are-useless/">death</a> <a href="http://www.engadgethd.com/2008/01/29/latest-npd-report-shows-blu-ray-sales-were-no-trend/">watch</a> is in <a href="http://www.engadgethd.com/2008/01/22/blu-ray-players-grab-93-percent-of-market-after-warner-went-blu/">full</a> <a href="http://www.engadgethd.com/2008/01/05/michael-bay-says-hd-dvd-will-die-a-slow-death/">effect</a>.<br /> <br /> [Via <a href="http://www.homemediamagazine.com/news/html/breaking_article.cfm?sec_id=2&&article_ID=12100">Home Media Magazine</a>, thanks to everyone who sent this in]<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;">*</p><p><a href="http://www.hollywoodreporter.com/hr/content_display/news/e3ib77125d96b22e86027d0bfb0c25aa58d">Read</a> | <a href="http://www.engadget.com/2008/02/14/toshiba-gearing-up-to-drop-hd-dvd/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.engadget.com/forward/1115680/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.engadget.com/2008/02/14/toshiba-gearing-up-to-drop-hd-dvd/#comments" title="View reader comments on this entry">Comments</a></p>
Link To Original Article (http://www.engadget.com/2008/02/14/toshiba-gearing-up-to-drop-hd-dvd/)
<span style="float: right; margin-left: 4px; margin-bottom: 4px;"><script>digg_url = 'http://digg.com/tech_news/Toshiba_gearing_up_to_drop_HD_DVD';</script><script src="http://digg.com/api/diggthis.js"></script></span> We're not exactly sure what's going on in Toshiba land, but shortly after not-exactly-believable whispers made the rounds of the firm suddenly deciding to try its hand at making a Blu-ray player, we're now seeing reports stating that it will pull the plug on its beloved format "in the coming weeks." Citing unnamed industry "sources," <em>The Hollywood Reporter</em> is suggesting that the end may be nigh for the <a href="http://www.engadgethd.com/category/hd-dvd/">HD DVD</a> format. Jodi Sally, VP of marketing for Toshiba America Consumer Products, was quoted as saying that "given the market developments in the past month, Toshiba will continue to study the market impact and the value proposition for consumers, particularly in light of its recent price reductions on all HD DVD players." Of course, we aren't exactly equating said statement to waving the white flag or anything, but whatever the case, it seems the <a href="http://www.engadgethd.com/2008/01/28/gartner-blu-ray-to-win-in-2008-hd-dvd-price-cuts-are-useless/">death</a> <a href="http://www.engadgethd.com/2008/01/29/latest-npd-report-shows-blu-ray-sales-were-no-trend/">watch</a> is in <a href="http://www.engadgethd.com/2008/01/22/blu-ray-players-grab-93-percent-of-market-after-warner-went-blu/">full</a> <a href="http://www.engadgethd.com/2008/01/05/michael-bay-says-hd-dvd-will-die-a-slow-death/">effect</a>.<br /> <br /> [Via <a href="http://www.homemediamagazine.com/news/html/breaking_article.cfm?sec_id=2&&article_ID=12100">Home Media Magazine</a>, thanks to everyone who sent this in]<p style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;">*</p><p><a href="http://www.hollywoodreporter.com/hr/content_display/news/e3ib77125d96b22e86027d0bfb0c25aa58d">Read</a> | <a href="http://www.engadget.com/2008/02/14/toshiba-gearing-up-to-drop-hd-dvd/" rel="bookmark" title="Permanent link to this entry">Permalink</a> | <a href="http://www.engadget.com/forward/1115680/" title="Send this entry to a friend via email">Email this</a> | <a href="http://www.engadget.com/2008/02/14/toshiba-gearing-up-to-drop-hd-dvd/#comments" title="View reader comments on this entry">Comments</a></p>
Link To Original Article (http://www.engadget.com/2008/02/14/toshiba-gearing-up-to-drop-hd-dvd/)